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30 November 2016

Luxury Hotel Marketing Tips In Social Media

By Sandra Brooks


One of the latest trends in the online world is the social media. The good thing about this online trend is that it can be used as an effective marketing tool for many businesses. Engaging with the guests through social media increases your chances of publicity of your hotel while getting your potential guests excited about their upcoming vacation. Most probably, before the guests pick a choice of hotel, they have already done their homework.

Through Twitter, Instagram, and Facebook, you still have the capacity to know how they appreciate your place before the booking schedule. There is no doubt that social media is an efficient tool for your Luxury hotel marketing. It is helpful for the awareness of everyone and assists you in dealing with guests. Here are some tips to raise the number of your guests and sales.

The first aspect to consider is to make an update about nightlife, dining, and other suggestions on where to go out and enjoy. Never try selling services or products through your blog articles since not all users are fond of this unique. Update your blog per week as much as possible. This would be helpful in increasing the number of visitors to the website and provide you fresh contents for other networks.

The next thing to consider is to use some review websites to reply feedback or comments from potential guests both bad and good. Of course, people read all the reviews and if they notice that you do not reply to their concerns, they will think that you lack better communication and care for your customers. Hence, the right thing to do is to take the conversation offline. Solve the issues through phone or email as it only shows your dedication and compassion towards the clients.

When you are posting things on different accounts, be sure to mention other firms or businesses. This is helpful to increase your online presence and interactions with others. Look how others are saying and asking about your country and city. If you are asked questions you know, then write an article on your blog and share the link to spread awareness.

Be sure to be unique and funny in a better way. As you see, having a sense of humor is really effective on online pages. So there is no need for you to post some jokes but you can always add humor to the contents. Being ordinary is actually boring, thus make things unique and different. This is actually another way to stay competitive.

In addition to that, making online campaigns must be taken into consideration. Basically, campaigns are effective if you really want to attract or gain more followers. Think of unique concepts to market the resort or hotel. Aside from that, no need to offer gifts and other presents. This is because campaigns can be created simple yet effective. Making things unique will surely get attention.

Finally, listening is another consideration to make. Listen to what others are telling. Typically, there are opportunities for anyone to indulge with others online. Also, you may use the Instagram to keep informed. Listening means being able to respond quickly.

Typically, building your online presence provides you chances of becoming recognized. A lot of options are available where guest can see the overall availability and the pricing as well through the website. Hence, it is necessary to ensure that all price ranges are accurate and up to date.




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