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28 April 2019

Here Is Information On Mobile Billboard

By Jason Fisher


Marketers find new ways of advertising and creating brand awareness every day. Better technology seems to be very useful in making it easy for marketers to invent better ways of marketing their products. The use of portable billboards is one of the commonest methods that marketers use to reach more customers and increase sales. Here are facts regarding Mobile Billboard.

A high recall rate is a feature which makes portable billboards to be favored by many marketers. The recall rate of portable billboards stands at 97 percent. The highest number of customers is reached when a company uses this method to market its products. When using this approach, many new customers can be gained and customers are able to know about the existence of a product.

One can choose their preferred size of the billboard they want. Even though the sizes are not fixed, most of the trailers which carry billboards are 35 feet long and 8 feet wide. This implies that a billboard which covers the entire space can be carried by such trailers. It is easy to spot such big billboards from a distance. This increases the reach of the message.

Billboards can be useful in advertising to the public in different cases. An example of such cases include sporting events, special events, concerts, nightlife, sales, parades, grand openings, shows and expos, seasonal promo and brand awareness. To add on these, it can be used to advertise political messages, movies and theatres, public service, hiring workers and many others.

Several factors are used to determine the cost of using moving billboards for advertisement. First, the cost can be greatly influenced by the type of campaign the billboards will be used to conduct. Since some campaigns require greater coverage compared to others, it will be more expensive to do such campaigns. The cost is also determined by the duration that the campaign lasts.

The distance that the trailer used for the campaign will need to travel also has a great influence on the cost. If the trailer has to spend most of the day moving over long distances, the cost is likely to rise. However, if the trailer spends most of the time parked in a given location, the cost will b relatively lower because there is lower fuel consumption.

There are many companies that provide this service to people and other companies. When one need to hire one, it is best to go to the company in person and place the order. Part of placing an order involves discussing the kind of banner one wants. Usually, the workers in the company will provide several formats, templates, and examples of banners to pick from.

The work begins once there is an agreement on the type of the banner to be used and how the campaign process will be conducted. The company and the client also need to agree on the places the trailer will go. Pictures of the trailer are taken in various places as proof that the trailer visited the locations. The cost one pays for the campaign might be separate from the cost of designing and producing the banner.




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