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22 June 2014

4 Great Tips To Implementing Hypercolor Into Your Website

By Hollis Biddle


Do not mess around with colors! This was the stand point for all designers several years ago. The reason for this was because if you happened to use a variety of hues blended wrongly, you would risk straining the eyes of your audience, their response, confuse their navigation and generally showcase a tacky look. This logic is what steered designers to opt for other techniques such as employing monochromatic designs or trust in tested and tried palettes. If well implemented, the colors would look minimal, tasteful and refined as well as trigger the purposed frame of mind. Anyhow, this is not the case in this present day and age; adopting hypercolors is the new trend.

The fact is that web designers have been applying color ever since anyone can recall, but not as liberally as they practice today. It is just the same as color blocking in the fashion world; web design includes the manipulation of vivid, flamboyant, saturated colors that supposedly are conflicting with each other but actually look wonderful generally- this is the start of hypercolor websites. The following are ways in which you can include hypercolor as part of your next web design project:

1. Hi-res screens popularity - It is now possible for manufactures to compress more and more pixels per square inch of screen, unlimited tones and shades of all rainbow colors, displaying with crystal clarity on our gorgeous retina screens.

2. Varied internet crowds - In this day and age, just about everyone can access the internet; both the young and old irrespective of their occupation. For this reason, designers need to answer to everyone's unique tastes by mastering an enchanting color mixture in websites which is also knows and hypercolors.

3. Flat design - It would have been eye straining and too heavy to gaze at multicolored websites such as Web 2.0 back in the day which utilized a lot of shadows, gradients, textures and bubbles. The formulation of flat design has motivated web designers to place different colors beside each other in a simple, clean manner without any impediments.

4. Exuberant website. Brilliant websites reflect the present state of your site for example, you can announce, 'there is a lot to view, share, discuss and do', by just employing hypercolors. Hypercolors can also intensify the look of your website to a more welcoming and social feel, furthermore, exhibit exuberance and bustling. If you have a sports website, you can include washes of bold hues to reflect an energetic, dynamic position or utilize vivacious colors to vary the tiles on your site. If it's an art or music website, you can mess around with color without holding back.

Colorful web designs are best suited for websites. Previously people thought that color experimentation was only restricted to websites and creative apps dealing with fashion, games, photography, art and music. However, this is not the case; even websites and apps related to information provision such as the weather focus, news and health can incorporate colors in their sites. In no way does color forfeit the virtue or sovereignty of a company.

The incorporation of hypercolors does not interfere with the company's ethics or authority. Presently, designers are more creative, daring and confident with their color swatches.




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