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25 July 2012

Create a Customer Magnet Website using Ecommerce Design

By Meagan Connelly


Every website is competing with thousands of others and the right ecommerce web design can place yours ahead of others. An easy to find site offering quality products typically brings traffic to online destinations. Let clients realize their business is important and you appreciate their loyalty. Look at your site regularly to be sure information, products and prices are up to date and accurate. Guidelines for online business sites are covered in a multitude of styles. Reaffirmation of good techniques for business put you on the right track. Selecting advice that is right for your business is a challenge for any business owner and must be weighed carefully.

Few things are lonelier than a website with no visitors. Just think of the things that will result in bringing notice to a site. Never denounce or doubt the honor of word of mouth advertising, but do accept that there are billions of people around the world. Something special needs to lift your site above the millions of responsive search results. Maximize the SEO magnet words that attract searches to your website. The competition to join the top three search engines is extreme and neither Google nor any of the others are resting on their laurels. The more engines the business is associated with, the more likely it is to receive hits.

Even short how-to articles are ways to draw visitors back to a website. Whether they arrived through SEO or a direct URL target, it is necessary to keep page content fresh. Ask yourself what draws you back to a website and pattern ecommerce web design accordingly. When people go to a website, they want to see new items and information. Mix up the display and provide the options that the public wants. Consider adding attachments and accessories for the products you sell to your web page.

The easier your site is to access and negotiate the more inclined guests will be to stay and browse. Customers often bookmark and return to websites that are user friendly. Have several people test the site before it goes live. This is the final test before the site goes live, so make it count. Above all, make sure that hyperlinks work and take the person to the right area. Find the balance between clutter and boring, as either situation will discourage customers from shopping and send them somewhere else.

Ease in ordering and accurate, readable instructions are two of the features that customers request. Ask someone unfamiliar with the project to access the site and test the ordering system, including buttons relevant to the process. Be sure each option for payment is listed and working in conjunction with the order form. Convenience and security accompany just about every linked financial transaction. The advantage of a qualified graphics artist is the picture perfect website that brings potential customers to your virtual door.

Excellent use of ecommerce design includes providing contact information and letting the customer know a bit more about your business and things like return policy. Phone numbers, addresses, or an online help support tool is a great way to do this. Assuring customers are treated right and high visibility are important features.




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