One of the biggest rules to success is personal branding and today we're going to look at why this plays a game changing role in affiliate programs like Empower Network and Global Domains International. There are too many people who get this wrong and today we'll help you to avoid becoming one of them.
It doesn't matter what networking skills you have or the quality of a sales pitch you can put together. The biggest test in becoming your own boss will be mental.
If you opened up a gym in the real world what would be your first move? More than likely you'd begin trying to brand your business and tell people why they should be getting fit at your place as opposed to any others, right?
Yet, for some reason, the majority of people involved in affiliate plans and online businesses fail to do just that. The net result is they become just another statistic, another person who tried to make money online and failed. Was it because they didn't have the skills or potential to succeed? No, of course not.
One of the biggest traps in home based businesses is that a shocking percentage of people who attempt to work from home for themselves fail to realize the serious attitude you need to succeed. It's not that they fail because they cannot do it or don't have the skills, it's simply their mindset was completely wrong heading into it.
If you are going to get anywhere in business you need to be able to stand out. You need to be able to separate yourself from others who are doing the same thing. Get with it, or get lost in it. This is where personal branding plays a hugely important part in your future success.
All successful businesses learn this lesson. If we ask you to write down a cola drink you'd probably choose Coca-Cola, right? That's not because it's necessarily the best tasting cola, that's something which will come down to a person's individual taste. It's because they have branded their name. When you think of cola, you think of their company immediately before any other.
This is a proven business rule and it can be applied to absolutely anything. David Beckham is a fantastic example of a sports star who has used brand power to his advantage. If you ask a group of people to name a soccer star there will be a number of people who come back with his name, despite the fact he's now almost forty years old and isn't considered to be in his prime.
Transfer this way of thinking into your home business opportunity and you will notice why some people are able to enjoy success but others aren't. Your brand isn't your affiliate program, it's you.
I've had conversations with many affiliates who have told me that they first came across a business opportunity through somebody else's video or website and once they decided to join that business they began searching for a sponsor to join with and that's where they found me. Why did they not join with the person who introduced them to the concept in the first place? Because they didn't put any of their personality into their work and the viewer didn't even realize that that's what the person wanted them to do.
By removing themselves from the picture, that person lost potential business. Remember, people join people. Your name is your brand and that is your most powerful tool in becoming your own boss. Ultimately your skill takes a back seat. You could have a ton of knowledge in a particular field but if you don't get out there and lay the ground work to become recognized you'll be lost in the mix.
The reason so many people fail in businesses like Empower Network while others seem to find it easy to make money online with the exact same business model comes down to what they do to build their business. Personal branding power is not to be underestimated.
It doesn't matter what networking skills you have or the quality of a sales pitch you can put together. The biggest test in becoming your own boss will be mental.
If you opened up a gym in the real world what would be your first move? More than likely you'd begin trying to brand your business and tell people why they should be getting fit at your place as opposed to any others, right?
Yet, for some reason, the majority of people involved in affiliate plans and online businesses fail to do just that. The net result is they become just another statistic, another person who tried to make money online and failed. Was it because they didn't have the skills or potential to succeed? No, of course not.
One of the biggest traps in home based businesses is that a shocking percentage of people who attempt to work from home for themselves fail to realize the serious attitude you need to succeed. It's not that they fail because they cannot do it or don't have the skills, it's simply their mindset was completely wrong heading into it.
If you are going to get anywhere in business you need to be able to stand out. You need to be able to separate yourself from others who are doing the same thing. Get with it, or get lost in it. This is where personal branding plays a hugely important part in your future success.
All successful businesses learn this lesson. If we ask you to write down a cola drink you'd probably choose Coca-Cola, right? That's not because it's necessarily the best tasting cola, that's something which will come down to a person's individual taste. It's because they have branded their name. When you think of cola, you think of their company immediately before any other.
This is a proven business rule and it can be applied to absolutely anything. David Beckham is a fantastic example of a sports star who has used brand power to his advantage. If you ask a group of people to name a soccer star there will be a number of people who come back with his name, despite the fact he's now almost forty years old and isn't considered to be in his prime.
Transfer this way of thinking into your home business opportunity and you will notice why some people are able to enjoy success but others aren't. Your brand isn't your affiliate program, it's you.
I've had conversations with many affiliates who have told me that they first came across a business opportunity through somebody else's video or website and once they decided to join that business they began searching for a sponsor to join with and that's where they found me. Why did they not join with the person who introduced them to the concept in the first place? Because they didn't put any of their personality into their work and the viewer didn't even realize that that's what the person wanted them to do.
By removing themselves from the picture, that person lost potential business. Remember, people join people. Your name is your brand and that is your most powerful tool in becoming your own boss. Ultimately your skill takes a back seat. You could have a ton of knowledge in a particular field but if you don't get out there and lay the ground work to become recognized you'll be lost in the mix.
The reason so many people fail in businesses like Empower Network while others seem to find it easy to make money online with the exact same business model comes down to what they do to build their business. Personal branding power is not to be underestimated.
About the Author:
About the Publisher: Global leadingaffiliate Russ Howe created a great income online in home businesses including empower network. His new video on how to make money online will help you to maximize your results.
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